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The Learning Center2018-03-07T00:35:08+00:00

Welcome to the Learning Center. Here you can find guides on many topics of interest to Nonprofits.

Starting and Running Your Non Profit

Making A Connection

Looking Like Wou’re Worth Investing In.

Making Money and Spending it Wisely

Eagle Condor Case Study

Eagle Condor's website was built using a non responsive design which penalized it for not being usable on mobile devices. They also had a problem with the staff not being able to add content as the site was designed on a hard to use HTML format. Impatix gave this client a great overhaul in which we made the new [...]

Love Sami

Original site Love Sami is a nonprofit dedicated to helping families deal with the suicide of a loved one. Their focus is on education and healing. Their goal is to help overcome the tragedy of suicide. When they first came to us, they wanted help with their website. Their site was old and a mishmash of things. It didn't accurately [...]

How to Get $10,000 a Month in FREE Advertising

Are you new to the Google Ad Grant program? Here's a quick primer and instructions to get started: Google Ad Grants is part of the Google for Nonprofits program. It provides an advertising grant of up to $10,000 per month for qualified non-profit organizations. The grant can be used to drive traffic, increase awareness and raise donations for your cause. To qualify you [...]

Leveraging Celebrities to Boost Donations

My good friend Jordan McAuley has leterally written the book on leveraging celebrities for a cause. I'm going to dedicate a few blog posts to this topic, because of it's power to transform your nonprofit overnight. First we'll dive into the 'why' of attaching your nonprofit to celebrity endorsers. Then once you're sold on that, we'll focus on the 'how'. In his book, [...]

Don’t Miss the New Ad Grant Deadline

In working with clients to become compliant with the recent changes to the Google Ad Grant program, we've found a few important points that I'd like to pass on. Come March 1st, Ad Grant accounts that are not achieving a 5% click through rate are subject to being suspended by Google. Many clients have expressed concern about meeting this requirement. Indeed, a 5% [...]